Was talking to a good friend of mine who had recently returned to Stanford from a 1 year hiatus. One year ago, he had taken a leave of absence to travel and work in another part of the world, getting the opportunity to see life from the villages to…

Got an email from Do Something about the new Pepsi Refresh the World grant, a new initiative by Pepsi to make a strong push into the social media/activism sphere. It really is an interesting shift in advertising strategy for Pepsi- it has long lagged behind Coke in…